To our valued community,
Let’s get right to the point: today, we’re asking for your help. Please join our team of investors by participating in our Wefunder crowdfunding campaign (minimum investment: $100, approximately €85). The funds raised ( $140K+ to date, a heartfelt thank you to the 300+ participants!) will help misterb&b pass this very difficult period, and vigorously bounce back as soon as travel resumes.
The Covid-19 coronavirus crisis hit us right when our growth was exceeding 20% per month, thanks to the addition of a large catalogue of LGBTQ-friendly hotels on our platform last December. Travel restrictions abruptly halted this growth, preventing us from reaching the break-even point and becoming profitable for the first time. For seven months now, misterb&b has been in hibernation mode with dramatic cost reductions, a hiring freeze, temporary unemployment, pay cuts, and the aid of governmental and private relief funds.
Despite these efforts, and the partial return of our activity between June and September, we must admit that the months ahead are going to be extremely difficult. In our hearts, we do not believe that travel will resume for real before the summer of 2021. That’s nine more months to go!
We hate to interrupt your day with this message, as we can imagine you have other things to read or do. But there you have it. If every person who opened this email, and could afford it, joined our team of investors on WeFunder (minimum investment is $100, around €85), misterb&b could continue to thrive for years to come, and offer the entire LGBTQ travel community the opportunity to experience a more welcoming world.
When we created misterb&b, many told us that it would never work, claiming the “market” was too small. Yet, six years on misterb&b has grown to become the world’s largest LGBTQ-friendly accommodation booking site. Our teams (around twenty people currently) work tirelessly on a daily basis to offer you the best possible experience. By becoming an investor, you will show them how much their work means to you.
We imagine that most recipients will ignore this message. We just hope you take a minute to think about the importance of a platform like ours in your life as an LGBTQ traveler. Imagine the next time you search for a LGBTQ-friendly stay, you realize that misterb&b no longer exists? This is not what we want, and we can imagine it’s not what you want either. We thank you all for your time and attention.